News | Cheap Monday | SS15 Lookbook

Swedish brand Cheap Monday present their SS15 collection with a stylish monochrome lookbook.

They’ve pushed the boat out sartorially speaking with elongated denim shirts and drop-crotch neoprene joggers, whilst staying true to their design roots with various Cheap Monday staples. This time around highlights include logo-emblazoned sweaters, jean jackets, logo tees and of course their range of washed denim styles.

Since starting up in 2004 selling skinny fit stretch denim, the brand’s gone on to produce a ten style strong range of jeans for both men & women, as well as various ready to wear, jewellery, eyewear and a large selection of graphic tees. The brand’s well-recognised skull logo adorns all of their denim.

As you might expect from a Scandinavian brand, they excel at tall, slim silhouettes, muted colour palettes and effortless style. They fuse these strengths with an alternative, sometimes punk aesthetic that sets them apart from the rest of their peers.

Pick up the the new Cheap Monday collection via their website or their Carnaby Street brick & mortar location. The Carnaby flagship is 20% off this evening as part of the Carnaby Shopping Party event. Register here to get involved.

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